As the web becomes more of the platform for breaking new music and hot new recording artists and bands.SongVest is now expanding its song investment model by partnering with ReverbNation. SongVest allows outsiders to invest in songs from major artists, and (hopefully) realize a resulting royalty stream. The offering includes songs from Garth Brooks, Aerosmith, and Cher, though the ReverbNation marketing partnership brings the concept to lesser-known acts and content.
ReverbNation draws participation from roughly 250,000 artists, most of whom are emerging or unknown. A portion of that group is also mid-level, and searching for ways to better promote their content across digital channels. That includes GB Leighton, a country-style songwriter with albums sales north of 70,000. GB, a ReverbNation artist, has already received $4,600 from the appropriately-titled, "Love for Sale," part of an initial pilot.
If GB is getting off the ground, others are truly on the ground floor. "Imagine buying in on tracks from the next Fall Out Boy or My Chemical Romance before they hit the big time," said David Prohaska, cofounder and CMO of SongVest.
